Sunday, November 7, 2010

Selection Of Location

Feasibility Analysis
After we done our research, we finally make a decision to start our company at Kuala Lumpur Sentral (Kl Sentral). As we know, KL Sentral well known as transportation hub in Malaysian. So people from oversea and local people go to KL Sentral to get transportation to their destination. KL Sentral is the best choice point to go anywhere around Kuala Lumpur or peninsula Malaysia. So we think that KL Sentral it’s the best choice to expose and publish our business.
There are a lots of reasons why we are choose this location and it is because of this location is the center point within tourist or local people to get transportation to their destinations, So it will be good for our business to attract customer to purchase our product from our travel agency. The condition of location that we choose is near by the Tourism Center and the Counter KL Transit or Express Link railway around the area. Many people get in and out through this area. Additional, there is many sites and premise at surrounding area such as depart of taxi, Air Asia counter ticket, Sepang F1 counter ticket, Mcd Donald fast food and many more.
KL Sentral refers to the entire 290,000 square meters of development built on the former Keretapi Tanah Melayu marshalling yard in Brickfields. The development includes the transportation hub, hotels, office towers, condominiums and shopping malls and is expected to be completed in 2015.
KL Sentral has been divided into 14 land parcels, each representing a different function. Some of these lots have been fully constructed and are already in use, while others are either in the process of being built, or are still awaiting development, according to the phased programmed.
Stesen Sentral, designed to house six rail networks was completed in December 2000 and the rail, retail and food and beverage operations commenced in April 2001. Situated on 9.3 acres (38,000 m2), the main building has a gross floor area of half a million sq ft and the specifications were based on passenger projections till the year 2020, which is when Malaysia aspires to be a fully developed nation.
In 2008, Stesen Sentral is registered traffic of over 100,000 passengers daily, which translates into 36.5 million people a year.
Accessibility of Site
People can easily get access our premise because of our premise located in the KL Sentral railway station. People get access KL Sentral through the railway station their provide such as KTM Komuter, KTM Intercity, KLIA Transit, KLIA Express, Kelana Jaya Line,KL Monorail.Other than that, people can get access KL Sentral through Rapid Kl buses or LCCT buses and many other. People came from area link of train are divided into many area such as Rawang, Seremban, Port Klang, Sentul, Kelana Jaya and Gombak
Rail services
The following services serve Stesen Sentral:
§  Express Rail Link (ERL): high-speed airport train
§  KLIA Ekspres: high-speed direct train to the Kuala Lumpur International Airport (KLIA)
§  KLIA Transit: high-speed commuter train service to KLIA
AIRPORT COAH OPERATING TIME AND FARES ARE AS FOLLOWS

                     FROM KLIA
FROM KL SENTRAL
START
06.30 AM
START
05.00 AM
LAST
00.30 AM
LAST
23.00 PM

RM 10.00 one way (adult)/ RM 18.00 return
RM6.00 one way (child)
            RM18.00one way adult (hotel)
            RM13.00 one way child (hotel)



§  KLIA Transit: high-speed commuter train service to KLIA
§  Schedule from KL Sentral – KLIA and from KLIA – KL Sentral.

From  KL Sentral
Arrive KLIA
From KLIA
Arrive KL Sentral
5.00 am
6.00 am
6.30 am
7.30 am
6.00 am
7.00 am
7.30 am
8.30 am
7.00 am
8.00 am
8.30 am
9.30 am
8.00 am
9.00 am
9.30 am
10.30 am
9.00 am
10.00 am
10.30 am
11.30 am
10.00 am
11.00 am
11.30 am
12.30 pm
11.00 am
12.00 pm
12.30 pm
1.30 pm
12.00 pm
1.00 pm
1.30 pm
2.30 pm
1.00 pm
2.00 pm
2.30 pm
3.30 pm
2.00 pm
3.00 pm
3.30 pm
4.30 pm
3.00 pm
4.00 pm
4.30 pm
5.30 pm
4.00 pm
5.00 pm
5.30 pm
6.30 pm
5.00 pm
6.00 pm
6.30 pm
7.30 pm
6.00 pm
7.00 pm
7.30 pm
8.30 pm
7.00 pm
8.00 pm
8.30 pm
9.30 pm
8.00 pm
9.00 pm
9.30 pm
10.30 pm
9.00 pm
10.00 pm
10.30 pm
11.30 pm
10.00 pm
11.00 pm
11.30 pm
12.30 pm
11.00 pm
12.00 am
12.30 am
1.30 am





§  KTM Komuter: Klang Valley electric commuter train service
§  KTM intercity trains: intercity trains
§  Intercity trains that connects from Kuala Lumpur to Bangkok and Singapore.

SECTOR
DAY
FIRST TRAIN
FREQUENCY
LAST TRAIN
SETUL-PEL KLANG
PELKLANG- SENTUL
MON–SUN   
PUB HOLIDAY
0.5.30            05.35

Every                  15 /30 minute
22.50                     22.35
RAWANG–SEREMBAN SEREMBAN -RAWANG
MON–SUN   
PUB HOLIDAY
05.45              05.30
Every                  15 /30 minute
22.45            22.30
RAWANG-TANJUNG MALIM
TANJUNG MALIM –RAWANG
MON–SUN   
PUB HOLIDAY
05.20            05.00
Every 6 minute
21.20            21.50


§  Kelana Jaya Line: Kelana Jaya-Gombak light rail transit (LRT) service
        KL Monorail's
KL Sentral station is across busy Jalan Tun Sambanthan, a 410 m walk away by covered walkway. The Kuala Lumpur Monorail station is not directly connected to the Kuala Lumpur Sentral transport hub, despite its proximity to the building, passengers must walk a 410 meter path around a construction site (Lot G, above). It is located along Jalan Tun Sambanthan in Brickfields. The station is a terminating stop in the KL Monorail line.


                  

                                  MAP OF KUALA LUMPUR SENTRAL

Infrastructure Availability And Quantity
KL Sentral complete with a lot of infrastructure availability at surrounding area. People easily can get train to their destination. In other than that, they also provide police station, clinic, CIMB Bank, Maybank ATM, toilet and food court.

(SEE THE APPENDIX)
Parking Facilities
For convenience of customer who is drive to go to KL Sentral. There is providing parking outside of the KL Sentral. For convenience of customer who is drive to go to KL Sentral. There is providing parking outside of the KL Sentral, For parking rates 1 hours is Rm4.00, 2 hours is Rm3.00 and for the 1 day is Rm30.00.

Area Population Density
After the observation of the area, we define that there is variation of people visit KL Sentral within foreigner, local people, workers, or students many others. All type of population people visits KL Sentral every day. Furthermore, the most workers at KL Sentral are from office building area and foreigner from hotel site area. They using train as they option to go to their destination.

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